Connect with producers, taste wines seeking distribution, discover the latest releases and explore new opportunities.
ProWein is the world’s biggest trade fair for the wine and spirits industry, held annually in Düsseldorf in Germany. The fair attracts visitors from across the world, including major buyers from Europe, UK, USA, Canada and Asia.
Wine Australia will be returning to ProWein in March 2024, with a large stand in the middle of the Australian area in Hall 14.
With more than 300 wines, 20 winery and regional booths and 15 masterclasses, our stand is the place to be at ProWein. We also have a barista – it’s a nod to Australia’s sophisticated coffee culture and a good excuse for you to stay and talk a bit longer with the wineries.
Browse the exhibiting wineries below and find out more by clicking through to their profile page. Check out their wines, read about the winery and winemakers, and see which locations they’re seeking distribution in. You can also connect with the wineries in advance for further product information, pricing and to book in a meeting.
Over the three days, 15 masterclasses will take place in our education area on the stand. Topics include sparkling wines from Adelaide Hills, cool climate Tasmania, Australia’s organic wines, Cabernet Sauvignon icons, Margaret River Chardonnay and gems from the Great Southern. We aren’t taking registrations for the masterclasses, just turn up on the day. Please see more details in the program below.