Australian wine is made for the moments that matter. From celebrations and more formal occasions, to smaller, unscripted moments - there’s an Australian wine to fit the vibe. So take a moment to connect with friends and family and explore the quality and diversity of wines made right here in our own backyard.
With over 100 grape varieties grown across 65 stunning wine regions, our wines are some of the most exciting and delicious in the world. Like our winemakers, they’re full of personality and flavour. Whether you're revisiting a favourite variety or exploring something new, there’s always an Australian wine waiting to be discovered.
Looking for inspiration? Explore our national events calendar to find wine tastings, festivals, winery events and cellar door experiences happening across the country. From guided tastings and food and wine festivals to local winery events, there are countless ways to experience and enjoy Australian wine.
Do you make or sell wine and want to get involved in the campaign?
A free marketing toolkit is available to download now, giving you access to campaign assets and templates to adapt and use across your own channels and customer touchpoints. Get campaign-ready and be part of showcasing the best of Australian wine.
For any questions on the domestic marketing campaign, contact [email protected].
